Imation Buys XtremeMac for $9 Million

Wed, 02 Jul 2008 01:00:00 +0000

The Florida-based XtremeMac specializes in Apple-related accessories and managed to pull in some $25 million last year, through the manufacture of products for the iPod, iPhone, and AppleTV.

"This acquisition is another building block in our strategy as we build a portfolio of strong brands that resonate with consumers--in this case the large and growing number of iPod, iPhone and Apple TV customers," said Imation's president and CEO, Frank Russomanno.

"With the acquisition of XtremeMac, Imation has added a brand recognized and respected by Apple enthusiasts and one that enhances our portfolio of products serving the growing market for consumer electronics related accessories. The XtremeMac accessories can be found in Apple stores, consumer electronics retailers and on-line channels."

The acquisition isn't expected to affect Imation's financial performance this year.

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Imation Buys XtremeMac for $9 Million